One of the biggest soap operas in college football doesn't seem to be coming to an end soon.
Jon Wilner of the San Jose Mercury News reported Saturday a deal that the Pac-12 supposedly had in place with DirecTV and parent company AT&T has collapsed.
BREAKING (per source): Pac12 has walked away from AT&T/DTV proposal. No deal.— Jon Wilner (@wilnerhotline) September 12, 2015
The news coincide with Week 2 of the college football season getting underway Saturday, as most Pac-12 teams are playing games that are broadcasted on Pac-12 Networks.
According to the report, the Pac-12 walked away from the deal that AT&T and DirecTV had proposed, which was asking for high subscription rates and equity stake in the networks that would have compromised the conference's agreements with other cable providers.
Prior to the start of the college football season, reports indicated that the two parties were closing in on an agreement. The deal seemed imminent when DirecTV ran a test channel for Pac-12 Networks on channel 612.
This probably won't be the last time the Pac-12 and DirecTV will negotiate, as the two parties have been on and off with talks since Pac-12 Networks, but it looks like DirecTV customers won't be having Pac-12 Networks anytime soon.